Anyone out there know of "free," quality datasources on VHS/DVD point-of-purchase sales data? I am looking at Rentrak, but I have a feeling that this product - which looks great - is expensive. I didn't do a thorough search of the page, but from experience, data services like these charge an arm and a leg for their data. I'm wanting to study the impact of an Academy Award win in one of the top five categories on both first-run exhibition markets in terms of ticket revenue, as well as secondary markets like DVD/VHS rentals/purchases. If anyone ever finds a datasource on rentals/purchases, would they mind posting it in any random comment box they find? Thanks ahead of time.
Posted by scott at March 15, 2004 08:11 AM | TrackBack